Technology has become a major driving force in every industry and one such technological solution that has completely revolutionized businesses across industries is product visualization with CGI. Even if you are not a tech buff, you must have heard about 3D product visualization. There are many products on the e-commerce store that use 3D visualization, not an actual photograph. But the application of product visualization isn’t only limited to hardcore e-commerce stores selling FMCG products, but it has also entered the furniture industry.
Product visualization by using CIG has undoubtedly acted as a quality of life upgrade for many firms in the furniture industry. You should know that this new technology is benefiting every type and size of firms working in the furniture firm and this is why it has become so popular. Well, if you have found creating good quality photos of the furniture quite an irritating process and have poured in lots of money in the photography of the new furniture set that you are about to launch, then furniture visualization is the way to go for you.
You can test the design before it has been launched
One of the biggest hassles for furniture producers is testing the new design. Before CGI transformed the way of working in the furniture industry, the furniture producers always used to create a physical representation of the product and do a photoshoot of the furniture in a proper studio. Well, such a traditional process of testing new furniture didn’t only cost money, but it also wasted lots of time.
On the other hand, the 3D visualization of the new furniture products allows the furniture producers to quickly test the design of the new furniture without even making any physical representation and without any photoshoot. The 3D visualization of the furniture set is actually like a miniature form of the furniture in digital format. Through the miniature furniture set, you can take a look at all the flaws of the design and rectify issues without even actually making the furniture.
More options for customization
You should know that you can take advantage of the furniture visualization services by having more options for customization. One of the main driving factors behind the selection between 3D product visualization and photography is how the result will fit into the e-commerce standards. There is no doubt that the quality of both the CIG and photography are the same, thanks to the advanced technology, but there is no doubt that CGI shines interactivity.
You can interact with images in a wide variety of ways if the image is CGI based. With the CGI image, you can easily create multiple variations of the same product, and that will give you an upper hand in the furniture industry. The current demand of the market is customization, and that can be achieved on your furniture website only if you will use furniture visualization. You can go for detailed customization and take advantage of the furniture visualization services.
Better situational marketing
It has been seen that for the same model of furniture, different types of marketing strategies are required, because of the change in occasion or arrival of a festival. For example, you will have to sell the same furniture in different styles during Christmas, Thanksgiving, and Easter. Well, if you are using photography for the images of your furniture models, then it will become quite a cumbersome process to practice situational marketing as it requires frequent changes in the images of the furniture model.
But making changes to the same image of the furniture model is like a pie if the image is CGI based. You don’t need to pour in money in photography and decoration again to make changes to the image of your furniture set according to the situation. You should know that furniture visualization offers an assorted range of decors for the models.
Showcase every detail
When it comes to quality in the furniture industry, then it is all about the details of the furniture provided by the producer. This is why most of the website visitors love it when they get an option of zooming into their product for a detailed and magnified look. This allows buyers to look at the actual quality of the product, and the same goes for the furniture industry as well.
There is only a limit to which you can provide detailed images of your furniture through photography, but even that can be achieved by investing lots of money. On the other hand, furniture visualization allows buyers to take a look at the furniture set just like they do in real life, and that adds up to the experience of the buyers. You should know that the details provided by furniture visualization can make a customer fall in love with a product, and that’s the magic of 3D visualization.
Highlight the luxurious feel
In the furniture industry, luxury goods are considered as the prime symbol of good quality. To make furniture look luxurious, you will surely require the best craftsmanship, the best design, and the best visual effects. But do you know how to show the high-end of the furniture and make it feel more luxurious? Well, the simplest and most cost-effective way of making your furniture set look luxurious on your website is to use a 3D visualization based CGI image instead of a photograph.
You can easily put organic surroundings around the furniture without renting an expensive set or building one. Adding organic surroundings around your furniture is one of the best ways of making it look luxurious. This is surely the best way to show that the online product being sold by you is of top quality and is an item of luxury in the market.
So, you can use the perks as mentioned above and take advantage of the furniture visualization service without any hassle. Furniture visualization offers a plethora of benefits to furniture producers, and this is why the furniture industry is shifting towards 3D images.